LBC ON TV
GLOBAL RADIO

VIDEO
GLOBAL RADIO
SOCIAL PROMO
LBC ON TV

The power of words to carry a brands ethos is rarely better conveyed than in the real world emotion of callers to, and presenters on, LBC. This commercial captures the rough and tumble, the debate and discussion and the honesty of Britons laid bare. The TVC campaign launched with a series of Reactive DOOH and promos direct from the Conservative Party Conference in Birmingham. Prime Minister, Theresa May gave Nick Ferrari the facts of the story.

I worked on this LBC campaign whilst contracted at How Now Creative.

Credits: Creative / Editor / Content Producer